The Beach Club film

Overview:

In 2020, client St James was seeking a unique feature to differentiate its White City Living residential scheme in a crowded London market.

Placebrand proposed the creation of a unique rooftop Mediterranean Beach Club, featuring stylish lounges and bars, an Olive Grove, and a lagoon-style pool and beach.

With both buildings and club now complete, Placebrand was briefed to create a film showcasing the club’s various elements, atmosphere and mood.